Legacy Fundraising
How charities receive gifts through wills, why donors choose to include them, and how to make a charitable bequest part of your own plan.
How Legacy Fundraising Actually Works
If you've ever wondered what's actually going on when a charity quietly invites you to include them in your will, this is the inside view — how the practice works, why it exists, what your four options look like, and how to do it yourself if you want to.
Why People Actually Leave Money to Charity in Their Will
If you've ever wondered what really drives someone to include a charity in their will — the honest reasons behind the polite ones — this piece walks through the six motivations donor research consistently finds, the interviews and case studies that anchor them, the books worth reading if you're considering it yourself, and the organisations that can help you think it through.